Shadi Hammad, founder of JRS Platforms, the largest interactive F&B platform in Jordan with over 600,000 members, is also a café owner, operator, blogger, and marketing specialist. With more than a decade of experience in the food and beverage industry, he has established himself as a leading entrepreneur and marketer.

With the appointment of Mr. Shadi to the Mashoura team, the firm has expanded its scope of services to include the comprehensive management of coffee shops on behalf of clients, as well as the end-to-end establishment of new coffee shop ventures in accordance with the latest industry practices and supported by detailed feasibility studies. Furthermore, Mashoura is enhancing its marketing and promotional division to open new avenues for client growth, while also introducing specialized training programs tailored to the coffee shop sector.